Business Case Writing

ABOUT BUSINESS CASE

The phrase business case is gaining importance in today’s economy with limited resources and multiple solutions to problems and opportunities. In addition to limited resources, organizations have various commitments to internal and external stakeholders and deadlines to meet. Selecting viable and achievable projects is soon becoming priority for sponsors. Achieving great business case writing skills is essential for all project managers.
 

A robust business case explores all aspects to a given problem or opportunity and enables decision makers to select the optimum solution. Its purpose is to define the economic factors, risks and benefits involved. It can be considered as a tool for the project manager to guide the design, management and monitoring of the project.
This 8 hours workshop packs in all the information you will need to create compelling business cases that are comprehensive and persuasive.

WHO SHOULD PARTICIPATE

Project Managers, Sponsors, Key Stakeholders, Product Planners, Business Analysts and Project Team Members, who are engaged in writing and presenting business cases should participate in this hands-on workshop.
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PRE-REQUISITES

There are no pre-requisites for this workshop

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WHAT WE COVER

Write a Compelling Business Case_Website

 

1 Day Workshop (9 a.m. – 5 p.m.):

The 1 day workshop covers:
  • Introduction to Business Case
  • Where does the business case fit in our business model?
  • Business Case Principles
  • Planning your Business Case – a summary
  • How to identify stakeholders’ needs and align your business case with strategic requirements
  • Strategies for developing a successful business case
  • Identify market potential and compare market ratings of competitors
  • Gather inputs including business capabilities and risks involved in the proposed business
  • Elements that make up a persuasive argument for the business case
  • Build a compelling case supported by data
  • Business Case Study writing tips and effective presentation
  • Use of appropriate language, which is consistent and credible without being biased
  • Typical Business Case Templates
  • Business Case Checklists
  • Why Business cases fail, how to give just enough detail but not too much
  • Business Case Writing session & creative discussion

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BENEFITS

In addition to gaining an insight on how to write a compelling business case, you will also earn 8 PMI PDUs* and 8 IIBA CDUs* along with a course completion certificate.
* PDU and CDU are authorised by our strategic training partners.
Edmonton Workshop – Friday January 19, 2018 (Downtown Edmonton)
​Price: $999



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