SMstudy® Certified Digital Marketing Professionals facilitate well-planned digital marketing strategies to meet the targets set by the overall Marketing Strategy. Given the nature of the constantly evolving online world - with new channels developing with greater frequency, and audiences exploring new sources of online content- Digital Marketing is one of the most crucial aspects of sales and marketing. A SMstudy® Certified Marketing Strategy Professional is able to define all marketing activities that use electronic devices connected to the internet to engage with customers.
Successful candidates will be awarded the SMstudy® Certified Digital Marketing Professional certification by SMstudy® after passing the exam.
The theory sections mentioned here will be aided by case studies, exercises and simulations for practical/experiential learning.
This certification is appropriate for anyone who is interested in becoming a Digital Marketing Professional.
There is no formal prerequisite for this certification. However, it is preferable to complete the SMstudy® Certified Digital Marketing Associate and study the recommended processes from the SMstudy Guide – Digital Marketing book before applying for the SMstudy® Certified Digital Marketing Professional. All the required resources are also provided as part of the online certification course.
Please note that this is a proctored exam, so you must have a webcam in working condition or you will not be able to take the test. The webcam will remain on during the test, and the video of your exam will be captured throughout the test.
A working headphone or system microphone to connect to the audio conference.
This test works with latest versions of Internet Explorer, Google Chrome, Firefox or other popular browsers. Ensure that you have the latest version.
An online proctored exam will be conducted at the end of the course. The exam format is as follows:
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